Volvo Kills Rokbak. Now the ADT Market Gets Interesting.
Volvo CE is shutting down its Rokbak articulated hauler business. The move reshapes the ADT competitive landscape and signals broader pressures facing mid-tier equipment brands.
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Volvo CE Is Killing Rokbak. Here's What That Means for Articulated Haulers.
After 40+ years of building articulated haulers in Scotland, Volvo CE is shuttering the Rokbak brand by Q3 2026. Tariffs and rising costs made the math impossible.